What is BBA Course: Subjects. Syllabus, Eligibility Criteria

6 June 2024, 3:56 pm IST

The full form of BBA is Bachelor of Business Administration. It is a 3-year professional (UG) undergraduate program designed for after 12th students aiming to build careers in business and management. 

The BBA Course are comprehensive, covering foundational business courses such as Principles of Management, Economics, Marketing, Finance, and Human Resource Management. The course strikes a balance between theoretical learning through Online Sessions/lectures and practical experience via training programs, workshops, and guest lectures or real-world projects.

Admission to BBA programs requires candidates to have completed their 10+2 from a recognized school with an aggregate of 50% or higher. Depending on the institution, admission can be obtained through entrance exams or based on merit. 

BBA programs are offered in various formats: full-time, part-time, distance learning, and online. Notable BBA entrance exams include IPMAT, SET, NPAT, AIMA UGAT, and CUET. 

With the BBA Scope in India expanding rapidly, graduates can pursue roles in sectors like finance, marketing, human resources, and entrepreneurship.

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Highlights of the BBA Course Details

ParticularDetails
Full form of BBABBA ( Bachelor Of Business Administration )
Duration3- Years
Course Fee1,65,000
BBA Course TypesOnline BBA Program
BBA Courses Top specializations Data Analytics,  Sales & Marketing, Entrepreneurship and International Business
BBA Job OptionsHR Executive, Marketing Executive, Marketing Manager, Sales Executive, Research and Development Manager, etc.
BBA Average SalaryINR 3.20 LPA - INR 11 LPA
Top Recruiters TCS, IBM, KPMG, ITC, Accenture, Wipro Infosys, Microsoft and Delloite, 

BBA Eligibility Criteria

BBA Subjects are designed for undergraduate students who have completed their 12th standard from a recognized school. Admission to these courses can be based on merit or through entrance exams, depending on the university's specific requirements.

For detailed information about the eligibility criteria for BBA courses, refer to the table below:

Eligibility CriteriaDetails
Educational Qualification

Completion of 12th standard (10+2) from a recognized school or board.

 

Minimum AggregateGenerally, a minimum aggregate score of 50% or above in the 12th standard
Admission ProcessBased on merit or entrance exams such as IPMAT, SET, NPAT, AIMA UGAT, CUET, etc.
Additional RequirementsSome universities may have specific requirements or additional criteria

This summary provides a clear overview of what is needed to pursue a BBA degree at an undergraduate level.

BBA Course Details

List Of BBA Subjects

The BBA syllabus is structured into six semesters of BBA Subjects, focusing on developing skills essential for understanding business operations. Prospective students should familiarize themselves with the diverse subjects and comprehensive curriculum of the BBA course before enrolling.

The BBA subjects list encompass a broad range of topics, including Business Organisation, Business Communication, Fundamentals of Accounting, Business Mathematics, Management Concepts and Practices, Organisational Behaviour, Managerial Economics, Management Accounting, Business Environment, Business Statistics, Marketing Management, and more are Example BBA Course Subjects.

Also Read:-  Job Opportunity After BBA  

Below is the detailed list of BBA subjects:

BBA 1st Year Subjects

Semester 1Semester 2
  1. Accounting Fundamentals

  2. Principles of Marketing

  3. Management Foundation

  4. Business Statistics

  5. Business Communication

  1. Fundamentals of Human Resource Management

  2. Fundamentals of Financial Management

  3. Individual Excellence and Social Dynamic

  4. IT Applications in Business

  5. Environmental Studies

BBA 2nd Year Subjects

Semester 3Semester 4
  1. Essentials of Production and Operations Management

  2. Principles of Organizational Behaviour

  3. Research Methods for Managers

  1. Fundamentals of Entrepreneurship

  2. Principles of Consumer Behaviour

  3. Operations Research

BBA 3rd Year Subjects

Semester 5Semester 6
  1. Business Strategy

  2. Marketing in Digital Age

  3. Managing Customer Relationships

  4. Professional Ethics

  1. Fundamentals of Entrepreneurship

  2. Principles of Consumer Behaviour

  3. Operations Research

BBA Eligibility Criteria

Specialisation in BBA Course Subjects

BBA courses subjects are available in various specializations, with finance, sales and marketing, and human resources being among the most popular. Here are some of the BBA subjects specializations offered in India:

  • BBA Data Analytics
  • BBA Finance
  • BBA Human Resource
  • BBA Foreign Trade
  • BBA in Banking and Insurance
  • BBA Sales and Marketing
  • BBA Hospitality and Hotel Management
  • BBA Information Technology
  • BBA Communication and Media Management
  • BBA Hospital and Healthcare Management

These specializations cater to diverse interests and career aspirations, providing students with focused knowledge and skills in specific areas of business administration.

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BBA Admission Process

To gain entrance into any BBA college in India, you must first pass an entrance examination. Following the exam, a merit list is created based on your exam score and other predetermined criteria. Your rank on this list determines your final admission into the college.

Here’s a step-by-step breakdown of the process:

1. Application: Interested candidates must fill out an application for the respective BBA entrance examination. To be eligible, you must have passed class 12 from a recognized school with a minimum aggregate score of 40%.

2. Entrance Exam: The exam typically includes sections relevant to commerce.

3. Cut-off Marks: Each year, a cut-off mark is determined. Students who score above this cut-off qualify for further consideration.

4. Merit List: Based on the cut-off marks, officials prepare a merit list. Those who meet or exceed the cut-off are included in this list.

5. Counseling: Students are called for counseling based on their ranks and seat availability.

6. Seat Allocation: Seats are allocated during the counseling sessions.

7. Document Verification: After seat allocation, documents are verified.

8. Admission: Once documents are verified, students are officially admitted to their respective colleges.

This process ensures that the selection is fair and based on merit, allowing students to secure a place in a reputable BBA program.

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BBA Vs MBA 

A BBA Subject in an undergraduate BBA degree program that provides a broad foundation in business management, principles, and practices. Conversely, an MBA is a postgraduate degree program that delves deeper into advanced business concepts. The MBA is designed for individuals who already have some work experience and are looking to enhance their leadership and managerial skills.

Candidates can refer to the table below for a detailed comparison of these two courses:

Aspects BBA (Bachelor of Business Administration)MBA (Master of Business Administration)
LevelUG (Undergraduate)PG (Post-Graduate)
Duration3 Years1-2 Years
FocusBroad foundation in business principles and practices Advanced business concepts, leadership, and managerial skills 
EligibilityCompletion of 12th grade (high school) with minimum 50% MarksTypically requires a bachelor’s degree and some work experience 
CurriculumCore subjects include Principles of Management, Economics, Marketing, Finance, and Human Resource Management Advanced subjects such as Strategic Management, Corporate Finance, Marketing Strategies, and Operations Management 
ObjectiveTo prepare students for entry-level positions in various business sectors To develop leadership and managerial skills for career advancement 
Practical ExposureInternships, projects, workshops, and guest lectures Case studies, internships, networking opportunities, and real-world business projects 
Career OpportunitiesEntry-level positions in marketing, finance, HR, and other business areasSenior management roles, leadership positions, entrepreneurship

 

This comparison highlights the key differences and helps candidates make an informed decision based on their career goals and current educational level.

BBA Syllabus

After the BBA Top Career option

Several factors influence the average salary after completing a BBA course, including interpersonal skills, the chosen field of specialization, and expertise in that sector. Initially, the salary may not be very high, but as candidates develop their skills and gain experience, they can secure well-paying jobs after BBA Course with recognized titles.

Below are some of the Top Career Options:

Job Profile Average SalaryJob Description
Sales Executive2.80 LPAThe Sales Executive is responsible for creating and executing strategies aimed at boosting company sales revenue and expanding the company’s market presence.
Marketing Executive3 LPAA Marketing Manager works alongside product managers to implement new or revised programs aimed at enhancing overall strategies.
HR Executive3.90 LPAThe responsibility entails overseeing the implementation of strategies, methodologies, and HR programs to achieve the organization's objectives.
Research and Development Manager7 LPAAn R&D Manager oversees and leads the organization's development and research programs to fulfill its requirements.
Operation Manager11 LPAAn operational manager supervises all operational activities across different levels of the organization, ensuring its efficiency is maintained.


Also Read:- Is Online BBA worth it Students guide Pros & Cons

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Conclusion

Pursuing an online BBA degree program opens up ample employment opportunities across various management positions in different industries. If you’re looking to make a career in business administration, then an online BBA Course can be your stepping stone to a promising career.

Amity University Online offers an online Bachelor of Business Administration program with eminent international faculty. Build a strong professional portfolio with personalised learning and dedicated career support at Amity University Online. Visit Amity Online to learn more.

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Frequently Asked Questions

What is the best option after BBA?

After completing a BBA, you have various job options available. However, if you're inclined towards further studies, pursuing an MBA is highly recommended. An MBA can unlock numerous job opportunities offering competitive salary packages.

How many years is BBA?

The Bachelor of Business Administration is typically a 3-year program structured into 6 semesters.

Which BBA has the highest salary?

Among the most lucrative specializations within BBA are Finance, Marketing, and International Business. In Finance, BBA graduates frequently secure high-paying roles in sectors such as investment banking, hedge funds, and private equity firms, where the earning potential is substantial. Likewise, those specializing in Marketing, coupled with adept analytical abilities, can access well-compensated positions within leading advertising agencies, consumer goods enterprises, and digital marketing companies. Moreover, specializing in International Business enables individuals to pursue careers in multinational corporations, where elevated salaries are common due to the expansive global scope of these enterprises.