PROGRAMS
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Jan'25 Session Admissions Open Now!

PG Specialization

Master of Business Administration with specialization in Digital Marketing Management (Online MBA)

Duration: 2 Years

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The only online MBA program globally ranked by QS in India.

Embrace transformation by enrolling in our specialized MBA program with a focus on digital marketing. Gain comprehensive knowledge, hands-on experience, and strategic acumen crucial for excelling in the dynamic realm of MBA in digital marketing. Propel your career toward triumph in the digital era.

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Why MBA with specialization in Digital Marketing?

In a world rapidly advancing towards digitalization, possessing MBA in digital marketing skills has become a necessity in today's thriving world. Our program aims to bridge the knowledge gap, ensuring a comprehensive understanding and keeping you at the forefront of technological trends. Enroll in our program and stay ahead of the competition in this ever-evolving landscape.

Tools & Platforms covered

Program Highlights and Advantages

Discover our online PG degree program
and begin an exciting educational journey.

Global Education

Experience a truly global education with renowned international faculty

Personalized Learning

Personalized learning through a unique option of choice-based credit

Dedicated Academic Support

Complete handholding & support by student relationship managers

Real World Projects

Live projects & case studies to help you succeed in your industry

Amity Online Advantages: Why We're the Right Fit for You

Top Indian & Global Faculty

Get world-class education from faculty with rich academic and industry experience.

Career Services for Job Readiness

Take master classes for interview preparation & resume building sessions while pursuing your degree.

Diverse Learning Mediums

Enhance your learning potential through your choice of printed books, audio books, e-books, videos, and campus library resources.

Placement Assistance

Ensure a smooth job transition with placement opportunities from over 500+ hiring partners across domains.

Our accreditations & recognitions

Endorsements of Excellence, Recognitions and Accreditations
Celebrating Academic Quality of Amity Online

Course Curriculum


Semester 1

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Semester 2

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Semester 3

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Semester 4

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Degree offered by us

Learning Outcomes

Aligning business goals

Aligning Business Goals

Develop the skills to build a practical digital marketing plan tailored to align with your business and organizational goals.

Creative Adaptation

Creative Adaptation

Evaluate how companies utilize various strategies to reach target audiences & learn how to creatively adapt them in your organization.

Breaking Groupthinking

Breaking Group thinking

Learn to develop a digital plan that breaks group thinking and aligns departments towards a shared vision for success.

Measuring Success

Measuring Success

Expand your definition of ROI & determine which KPIs are most relevant for evaluating the effectiveness of your digital plans.

Practical Application

Practical Application

Utilize the program's concepts in your final project to craft a comprehensive digital strategy for implementation upon your return to work.

Strategic Planning and Decision-Making

Students will be able to adapt strategies in response to evolving market dynamics, emerging technologies, and shifting consumer preferences.

Eligibility Criteria

Eligibility

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    Marketers and brand managers looking to start a career in digital marketing.

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    Business managers, product owners, entrepreneurs looking to take their offerings out to the consumer through effective digital strategies.

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    Professionals looking to develop skills in digital marketing domain for career growth.

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    Graduation in any discipline with 40% marks in the last qualifying examination.

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    Below 40% marks, a test is conducted & if passed then the student is eligible for admission.

For Students with Indian Education

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    Candidates must have completed graduation degree and a zeal to learn about entrepreneurship.

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    Applicant must possess sufficient knowledge and understanding of english language.

For Students with Foreign Education

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    Candidates must have completed graduation degree.

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    Certificate of equivalence from association of Indian Universities required from students with foreign education to apply in any university in India. (Refer to http://aiu.ac.in/)

Fees Structure


Semester Fee Starting From

$1250

Full Program Fee

$5000

Admission Process


01. Select your program

Choose the program that suits your goals

02. Complete your application

Fill out your application with essential details

03. Pay your program fees

Make your program payment securely & easily

04. Submit & register

Submit your application & complete your registration

05. Await Enrollment Details

Await your enrollment information & guidance

Journey Towards Graduation: Your Online Degree Program Experience


Career Impact: How we help you build your dream career


01. Industry
Mentors

Personalized guidance from career experts throughout the academic journey.

02. Virtual
Placement Drives

Connect with employers & explore opportunities through interactive online events.

03. Master
Classes

Access comprehensive help for resume building, interview preparation and job placement.

04. Profile
Building

Build a credible professional profile by showcasing your skills through hands-on projects.

Potential Job roles


Entry Level

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    Creative Assistant

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    Content Strategist

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    Social Media Coordinator

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    SEM Specialist

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    Content Creator

Mid Level

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    Marketing Data Analyst

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    Community Manager

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    Content Marketing Manager

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    Conversion Rate Optimizer

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    Inbound Marketing Manager

advanced Level

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    Digital Brand Manager

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    Creative Director

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    Digital Marketing Manager

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    SEO Marketing Manager

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    Head of Social Marketing

Hiring partners


Meet our top-ranked Faculty

Learn from the best at Amity Online with leading Indian & International faculty.

frequently asked questions


What career opportunities are available with an online MBA in Digital Marketing Management?

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An online MBA in Digital Marketing Management opens a wide option of career opportunities. It helps students build a strong foundation in digital marketing as well as business management. This supports them in their career endeavors to pursue senior leadership roles or initiate start-ups.


How does Amity’s online MBA compare with other digital marketing management programs?

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The online MBA program in digital marketing management offered by Amity Online University has several excellent features to make it a relevant course for students and working professionals.


Can the online MBA be pursued while working?

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Yes, pursuing an online MBA along with working in a full-time job is possible. Make sure to pursue an online MBA from an accredited and UGC-recognized university.


What are the benefits of choosing this online MBA program?

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Among the many benefits of choosing an online MBA program, the best ones include the flexibility of doing the course from the comfort of your home without the need to attend regular classes. It also offers career advancements to students, networking opportunities, high salary potential, and cost-effectiveness.


Is pursuing an online MBA in Digital Marketing Management a good investment?

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Yes, pursuing an online MBA in Digital Marketing Management is a good investment because it offers career enhancement options, improved skills in business administration, flexible working arrangements, and networking opportunities.


Are you ready to take the next step in your career ?