UGC EntitledBachelor of Arts (BAJMC) Journalism and Mass Communication
Duration : 3 Years
UGC EntitledBachelor of Arts (BAJMC) Journalism and Mass Communication
Duration : 3 YearsIndustry-Aligned Curriculum
Secure Your Scholarship
Admissions Open for Upcoming Session
Give a Head Start to Your Career in Media with India's First UGC Recognized Online BAJMC
This BA in Journalism and Mass Communication (BAJMC) program will help you gain essential skills in writing, reporting, editing and multimedia production. Learn from an international faculty online and become media-savvy with critical thinking abilities.
Journalism & Media PathwaysBuilt for Real-World Media Exposure
- Industry-relevant BAJMC curriculum covering journalism, digital media, and communication
- Participate in expert-led media and journalism workshops
- Gain real-world exposure through immersive industry visits
Inclusive & Flexible Learning
Live Industry Projects
Prof. AMI – Your AI Learning Companion
AI-Powered Learning
Globally Recognized Degree
360° Career Support Global Alumni NetworkBuilt for Real-World Media Exposure
- Industry-relevant BAJMC curriculum covering journalism, digital media, and communication
- Participate in expert-led media and journalism workshops
- Gain real-world exposure through immersive industry visits
Program Curriculum
Semester 1
Mass Communication Models and Theory- Print Journalism
- Graphics and Visual Communication
- Business Communication
Semester 2
- Introduction to Radio and Audio Technique
- Photography Theory and Practice
- Media Ethics and Laws
- Environmental Studies
Semester 3
- Advertising Concepts
- Introduction to Television Production
- Introduction to Media Research
- Global Media Scenario
- Individual Excellence and Social Dynamic
Semester 4
- Online Journalism and Digital Media
- PR Concepts
- Communication for Sustainable Development
- Principles of Marketing 1
- Writing for Specialism
Semester 5
- Event Management Concepts
- Film Making Techniques
- Client Servicing and Creatives
- Brand Management
- Professional Ethics
Semester 6
- PR and Campaign Planning
- Major Project
- Camera Operations
- Digital Marketing and Content Development
- Ad. Production and Campaign Planning
UGC-entitled online degree, equivalent to on-campus programs.
Fee Structure
One-Time Payment
$3,080 $3,500
Self Pay Benefits
Effective fee of $3,080
Annual Fee
$1,110 $1,167
Self Pay Benefits
Effective fee of $3,330
Per Semester Fee
$590
Self Pay Benefits
Effective fee of $3,500
Admission Process
01. Select your program
Choose the program that suits your goals
02. Complete your application
Fill out your application with all the necessary information
03. Pay your program fees
Make your program payment securely & easily
04. Submit & register
Submit your application and complete your registration
05. Await Enrollment details
Wait for enrollment details & further guidance
Global Career Impact That Speaks for Itself
1,00,000+
Job opportunities
created
450+
Top hiring
partners
100%
Placement
assistance
AI Powered
Career
support
Next-Gen Career Services
- Build industry-ready resumes instantly with AI.
- Get job matches tailored to your profile using AI insights.
- Find roles that match your personality and strength.
- Practice mock interviews to boost confidence.
Personalized Career Coaching & Counselling
- 1-on-1 sessions with certified career coaches.
- In-depth assessments to map your strengths and traits.
- Guidance on goals, strengths, and next steps.
- Customized career roadmap and action plan.
Job Readiness Initiatives for Our Students
- Build job-ready skills with industry-recognized certifications.
- Real-world learning via industry visits.
- Hands-on skill building through workshops.
- Expert insights from masterclasses.
Potential Job Roles
ENTRY LEVEL
Content Writer-
Social Media Coordinator
-
Research Assistant
-
Customer Service Representative
-
Administrative Assistant
MID LEVEL
- Public Relations Specialist
-
Marketing Coordinator
-
Human Resources Generalist
-
Journalist
-
Event Coordinator
ADVANCED LEVEL
- Communications Manager
-
Human Resources Manager
-
Public Relations Manager
-
Editor
-
Policy Analyst
Real Stories. Real Journeys. Real Impact.
Gajendra Chahar
★★★★★
My name is Gajendra Chahar. After completing my 12th grade, I moved to Jaipur in 2018 with hopes of pursuing my graduation. Unfortunately, I missed the admission deadline and couldn’t enroll. Due to some personal challenges, I was unable to resume my studies for the next six years. In 2024, I discovered that graduation could now be pursued online, right from home even the exams could be taken remotely. That’s when I came across Amity University Online and submitted an inquiry through their website. I received a call from Amity Online, and during a conversation that lasted almost an hour, the counselor patiently resolved all my doubts. What truly impressed me was learning that even after a six-year gap, I could still complete my graduation without any mental or financial stress. The course fees could be paid in affordable monthly EMIs. Despite my credit issues, the counselor went above and beyond, working for four days to ensure I could enroll on EMI. And just like that, my academic journey resumed after six long years. The faculty at Amity Online is even more impressive. They are deeply committed, clear in their teaching, and always ready to resolve doubts. Alongside my main course, I also had the opportunity to learn Excel and personal grooming through the free skill development courses provided. What I found most valuable is the flexibility. I can take my exams from anywhere without any hassle. Even if I miss a live class, recorded sessions are always available, making it easy to catch up. I would strongly recommend Amity Online University to everyone especially those who, for any reason, couldn’t complete their education earlier, or those who are working professionals and wish to study further without leaving their jobs. There’s nothing better than Amity Online for such learners. It gives you the freedom to study and grow, from anywhere in the world. I’m truly grateful to Amity Online for giving me this second chance at education. I only wish I had known about it earlier, I wouldn’t have lost six precious years of my life. Thank you, Amity Online.
Khwahish Kapoor
BAJMC, Jul'23
★★★★★
Employees From Leading Organizations Trust Amity For Lifelong Learning
education and leading international faculty
Dr. Mona Chaudhary
Assistant Professor | 9+ years of experience; MBA
Dr. Mona Chaudhary, Assistant Professor with 9+ years of experience, holds a B.Com (Hons), MBA, and a Diploma in Labour Laws. Pursuing a PhD in Management, she teaches HRM, OB, Labour Laws, and conducts research on online education in India.
Dr. Harshita Singh
Assistant Professor | 3+ years of experience; PhD in SHRM
Dr. Harshita Singh specializes in SHRM, industrial relations, labor laws, and green HRM. Her work includes case studies in Richard Ivey, research publications, and training workshops, with awards including best paper at XLRI.
Dr. Rashmi Saxena
Assistant Professor | 14+ years of experience; PhD in Management
Dr. Rashmi Saxena, Assistant Professor with 14 years’ academic and corporate experience, holds a Ph.D. in Management and an MBA. She blends theory with practice to promote critical thinking, skill-building, and career readiness.
Why Say Yes to Amity Online
Globally recognized | Digitally advanced | Deeply personalized
Amity Online is India's only university accredited by the Western Association of Schools and Colleges — a distinguished recognition of global academic excellence.
Degrees recognized by World Education Services (WES) Canada & USA, enabling smoother pathways for higher studies and global career mobility.
Amity Online offers India's only Online MBA ranked by QS under Asia Pacific Top 10 - a global recognition for academic strength, learner outcomes, and digital innovation.
Accredited by the UK's Quality Assurance Agency (QAA), assuring students of globally benchmarked academic quality.
Amity University is ranked among the best globally for graduate employability and employer reputation by Times Higher Education.
Enjoy access to all Amity campuses for events like orientation, mid-year meetups, on-campus connect and convocation - blending digital convenience with real-world connection.
The Amigo app makes learning seamless and mobile — attend live classes, track progress, access materials, and more on your schedule.
Meet Prof. Ami — your always-on, AI mentor for instant doubt-solving, personalized learning tips, and smart academic support.
Gain an edge with in-demand certifications from top industry bodies and partners — integrated within your program to boost your skills and CV.
Access curated internships with leading companies through our corporate network, helping you gain real-world experience and stand out in the job market.
From mock interviews and resume building to job search and easy-apply tools — our AI-powered platform ensures you’re career-ready from day one.
Your virtual student hub — the beSocial app lets you network, join clubs, attend events, and be part of a vibrant, online-first community.
Beyond Screens: Experience Hybrid Learning With Amity Online
Frequently Asked Questions
Media houses care about your writing, your voice, and your portfolio. This program gives you the formal qualification and the skills; your actual projects will do the rest of the talking.
Definitely. A huge part of modern journalism is digital content and social media management. You’ll be perfectly trained for roles like Digital Content Creator or Social Media Strategist.
Mass Communication isn't just for TV anchors. Whether you’re a great writer, a behind-the-scenes editor, or a public speaker, there’s a place for you in this field.
What makes us different is that we focus a lot on the "now." Instead of just talking about old-school newspapers, we teach you about blogging, podcasting, and how to make content go viral.
Yes, Amity keeps on hosting webinars and guest lectures with the eminent personalities from this industry. There’s a great opportunity to hear real stories and success tips from them.
