PG Specialization
Master of Business Administration with specialization in Human Resource Management (Online MBA)
Duration: 2 Years
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For Jan'25 session
The only online MBA program globally ranked by QS in India.
Embrace transformation by enrolling in our specialized MBA program with a focus on digital marketing. Gain comprehensive knowledge, hands-on experience, and strategic acumen crucial for excelling in the dynamic realm of MBA in digital marketing. Propel your career toward triumph in the digital era.
Why MBA with specialization in Digital Marketing?
In a world rapidly advancing towards digitalization, possessing MBA in digital marketing skills has become a necessity in today's thriving world. Our program aims to bridge the knowledge gap, ensuring a comprehensive understanding and keeping you at the forefront of technological trends. Enroll in our program and stay ahead of the competition in this ever-evolving landscape.
Tools & Platforms covered
Program Highlights and Advantages
Discover our online PG degree program
and begin an exciting educational journey.
Global Education
Experience a truly global education with renowned international faculty
Personalized Learning
Personalized learning through a unique option of choice-based credit
Dedicated Academic Support
Complete handholding & support by student relationship managers
Real World Projects
Live projects & case studies to help you succeed in your industry
Amity Online Advantages: Why We're the Right Fit for You
Top Indian & Global Faculty
Get world-class education from faculty with rich academic and industry experience.
Career Services for Job Readiness
Take master classes for interview preparation & resume building sessions while pursuing your degree.
Diverse Learning Mediums
Enhance your learning potential through your choice of printed books, audio books, e-books, videos, and campus library resources.
Placement Assistance
Ensure a smooth job transition with placement opportunities from over 500+ hiring partners across domains.
Our accreditations & recognitions
Endorsements of Excellence, Recognitions and Accreditations
Celebrating Academic Quality of Amity Online
Course Curriculum
Semester 1
+Semester 2
+Semester 3
+Semester 4
+Degree offered by us
Learning Outcomes
Aligning Business Goals
Develop the skills to build a practical digital marketing plan tailored to align with your business and organizational goals.
Creative Adaptation
Evaluate how companies utilize various strategies to reach target audiences & learn how to creatively adapt them in your organization.
Breaking Group thinking
Learn to develop a digital plan that breaks group thinking and aligns departments towards a shared vision for success.
Measuring Success
Expand your definition of ROI & determine which KPIs are most relevant for evaluating the effectiveness of your digital plans.
Practical Application
Utilize the program's concepts in your final project to craft a comprehensive digital strategy for implementation upon your return to work.
Strategic Planning and Decision-Making
Students will be able to adapt strategies in response to evolving market dynamics, emerging technologies, and shifting consumer preferences.
Eligibility Criteria
Marketers and brand managers looking to start a career in digital marketing.
Business managers, product owners, entrepreneurs looking to take their offerings out to the consumer through effective digital strategies.
Professionals looking to develop skills in digital marketing domain for career growth.
Graduation in any discipline with 40% marks in the last qualifying examination.
Below 40% marks, a test is conducted & if passed then the student is eligible for admission.
For Students with Indian Education
Candidates must have completed graduation degree and a zeal to learn about entrepreneurship.
Applicant must possess sufficient knowledge and understanding of english language.
For Students with Foreign Education
Candidates must have completed graduation degree.
Certificate of equivalence from association of Indian Universities required from students with foreign education to apply in any university in India. (Refer to http://aiu.ac.in/)
Admission Process
01. Select your program
Choose the program that suits your goals
02. Complete your application
Fill out your application with essential details
03. Pay your program fees
Make your program payment securely & easily
04. Submit & register
Submit your application & complete your registration
05. Await Enrollment Details
Await your enrollment information & guidance
Journey Towards Graduation: Your Online Degree Program Experience
Career Impact: How we help you build your dream career
01. Industry
Mentors
Personalized guidance from career experts throughout the academic journey.
02. Virtual
Placement Drives
Connect with employers & explore opportunities through interactive online events.
03. Master
Classes
Access comprehensive help for resume building, interview preparation and job placement.
04. Profile
Building
Build a credible professional profile by showcasing your skills through hands-on projects.
Potential Job roles
Entry Level
Creative Assistant
Content Strategist
Social Media Coordinator
SEM Specialist
Content Creator
Mid Level
Marketing Data Analyst
Community Manager
Content Marketing Manager
Conversion Rate Optimizer
Inbound Marketing Manager
advanced Level
Digital Brand Manager
Creative Director
Digital Marketing Manager
SEO Marketing Manager
Head of Social Marketing
Hiring partners
Hear what our students have to say
Discover student learning experiences
and journeys at Amity Online.
Meet our top-ranked Faculty
Learn from the best at Amity Online with leading Indian & International faculty.
frequently asked questions
What career opportunities are available with an online MBA in Digital Marketing Management?
+An online MBA in Digital Marketing Management opens a wide option of career opportunities. It helps students build a strong foundation in digital marketing as well as business management. This supports them in their career endeavors to pursue senior leadership roles or initiate start-ups.
How does Amity’s online MBA compare with other digital marketing management programs?
+The online MBA program in digital marketing management offered by Amity Online University has several excellent features to make it a relevant course for students and working professionals.
Can the online MBA be pursued while working?
+Yes, pursuing an online MBA along with working in a full-time job is possible. Make sure to pursue an online MBA from an accredited and UGC-recognized university.
What are the benefits of choosing this online MBA program?
+Among the many benefits of choosing an online MBA program, the best ones include the flexibility of doing the course from the comfort of your home without the need to attend regular classes. It also offers career advancements to students, networking opportunities, high salary potential, and cost-effectiveness.
Is pursuing an online MBA in Digital Marketing Management a good investment?
+Yes, pursuing an online MBA in Digital Marketing Management is a good investment because it offers career enhancement options, improved skills in business administration, flexible working arrangements, and networking opportunities.