MBA has traditionally been a sought-after professional degree course. 37% of recruiters believe that the demand for MBA graduates is still rising and is one of the most lucrative courses to pursue for a secure future.
To further cement the foundation of your MBA education, you must opt for an MBA specialisation. Top MBA specialisations will enhance your core and guide you in the direction that interests you. Read on to find out which MBA specialisation is best paid in India and its future scope.
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With the demand for MBA degree holders rising, harnessing specific skill sets in niche areas of interest can boost your career graph and lead to salary hikes. Among the plethora of options, the five best MBA specialisations include:
MBA in Digital Marketing Management
With an immense prospect for growth, an MBA in Digital Marketing Management is one of the best MBA specialisations you can opt for in 2022. The course focuses on and teaches candidates the use of marketing tools to promote products or services on various digital platforms to increase and solidify consumer bases.
MBA in Digital Marketing Management curriculum
Some topics covered under the curriculum of an MBA in Digital Marketing Management are:
- Managerial Economics
- Statistics for Management
- Marketing Management
- Accounting For Managers
- Professional Communication
- Legal Aspects of Business
- Financial Management
- Business Research Methods
- Conflict Resolution and Management
- Human Resource Management
- Minor Project
- Professional Ethics
- Strategic Management
- Major Project
- Management in Action- Social Economic and Ethical Issues
- Digital Marketing
- Digital Marketing Management
Skills required for MBA in Digital Marketing Management
A top MBA specialisation, MBA in Digital Marketing Management, requires candidates to have these skills:
- Business acumen
- Leadership skills
- Marketing skills
- Analytical thinking
- Communication skills
Career after MBA in Digital Marketing Management
After completing an MBA in Digital Marketing Management, candidates have the option to work in various job roles, such as these:
- Social Media Manager
- Content Writer
- Campaign Manager
- Paid Media Manager
- Brand Manager
- Advertising Manager
- SEO Manager
Salary after MBA in Digital Marketing Management
The average annual salary of an MBA in Digital Marketing Management graduate in India is around Rs. 8.1 lakh.
MBA in HR Management
Workforce management is one of the key elements for any company to succeed. Specialisation in HR Management trains candidates to perform this function effortlessly in any industry.
An MBA in HR Management will educate the candidates to recruit, train, and assess the performance of an organisation’s workforce. They will also be responsible for constructing employee policy, salary structure, layout benefits and increments, and checking on the workforce's health and safety.
MBA in HR Management curriculum
An MBA in HR Management offers a similar curriculum to that of the MBA specialisation in Digital Marketing Management, except for the Human Resource Analytics section.
Skills required for MBA in HR Management
The skills required to become an expert in the field of HR Management are:
- Human capital development skills
- Leadership skills
- Adaptability to change
- Strategic thinking
- Communication skills
Career after MBA in HR Management
A plethora of options opens up after completing an MBA in HR Management. Prominent job roles in this field include:
- Technical Recruiter
- HR Assistant
- Human Resource Manager
- Payroll Specialist
- Employee Relations Manager
- Training and Development Coordinator
- HR Information System Manager
- Benefit Analyst
Salary after MBA in HR Management
Graduates with an MBA in HR Management in India earn an average of Rs. 6.9 lakh annually.
MBA in Data Science
Companies understand their target market through data. A candidate pursuing an MBA in Data Science learns to convert structured and unstructured data into meaningful insights, which help companies make strategic and operational decisions. An MBA in Data Science includes the theoretical and practical aspects of data analysis and management.
MBA in Data Science curriculum
Except for Data Science topics, most of the content in an MBA in Data Science curriculum is similar to those of an MBA specialisation in HR Management.
Skills required for MBA in Data Science
The necessary skills required for laying a solid foundation in this top-paid MBA specialisation are:
- Business skills
- Programming
- Problem-solving skills
- Communication skills
- Knowledge of data visualisation
Career after MBA in Data Science
The career options one can opt for after graduating with an MBA in Data Science specialisation are:
- Data Analyst
- Data Engineer
- Machine Learning Engineer
- Data Architect
- Data Scientist
- Risk Analyst
- Market Research Analyst
- Chief Data Officer
Salary after MBA in Data Science
The average annual salary of an MBA graduate with a Data Science specialisation is around Rs 8.7 lakhs.
MBA in Business Analytics
An MBA in Business Analytics is a course that equips a candidate with skills to handle analytical tools used in business models. These tools further help the candidates collect and analyse data that helps generate business insights. Predictive modelling, artificial intelligence, decision analysis and statistics are this course's core areas of focus.
MBA in Business Analytics curriculum
The MBA in Business Analytics degree covers topics similar to the ones under the curriculum of an MBA specialisation in Data Science, except for the Business Analytics portion.
Skills required for MBA in Business Analytics
The relevant skills required to become an accomplished business analytics professional are:
- Problem-solving
- Communication skills
- Knowledge of data visualisation
- Decision making
- Critical thinking
Career after MBA in Business Analytics
There are a variety of job roles to choose from once you graduate with a degree in MBA in Business Analytics:
- Statistician
- Market Research Analyst
- Business Analyst
- Data Mining Expert
- Project Manager
- Quantitative Analyst
- Data Scientist
Salary after MBA in Business Analytics
The average annual salary of a candidate with an MBA degree in Business Analytics is around Rs. 8.4 lakh.
MBA in Digital Entrepreneurship
An MBA in Digital Entrepreneurship will help a candidate learn the essential skills and digital tools required to launch a business on a digital platform. The course focuses on areas critical to digital entrepreneurship, such as digital business operations, digital startup management and asset management.
MBA in Digital Entrepreneurship curriculum
The curriculum for an MBA in Digital Entrepreneurship is similar to that of an MBA in Business Analytics except for the sections on Digital Entrepreneurship.
Skills required for MBA in Digital Entrepreneurship
The necessary skills and qualities to become a successful professional in the field of entrepreneurship are:
- Creative skills
- Communication skills
- Tactical planning
- Leadership
- Networking
Career after MBA in Digital Entrepreneurship
Candidates who complete an MBA in Digital Entrepreneurship will be able to run their own businesses. But they can also choose from other career options such as:
- Management Consultant
- IT Specialist
- Finance Manager
- Human Resource Manager
- Digital Marketing Manager
Salary after MBA in Digital Entrepreneurship
The average annual salary of a graduate with an MBA in Digital Entrepreneurship degree is around Rs.10 lakh.
Things to look for in an MBA specialisation course:
Check a few criteria before enrolling yourself in an MBA specialisation course.
- Eminent international faculty with global standard education.
- Robust Learning Model.
- Dedicated career support and virtual job fair.
- Preferred by hiring managers.
- Flexible and affordable.
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It can be overwhelming for a candidate to choose the best MBA specialisation for the future from the pool of courses available. Remember, each course has its own advantages, and you must select the one that aligns with your skills and interests. It is also advisable to check the institution's rankings and whether they are known for MBA specialisation.
Are you considering pursuing the best MBA specialisation? Check out the MBA offered by Amity University Online, which makes you industry-ready and provides a seamless opportunity for career growth.
