Higher education has seen a dramatic shift with the rise of online learning. The global online education market is growing fast and is expected to reach $645 billion by 2030. With the flexibility that online courses provide, students can balance their personal and professional obligations while pursuing their academic objectives.
Amity University Online’s Master of Business Administration (MBA) in General Management is a prime example of a comprehensive, career-focused postgraduate program that prepares learners for industry leadership roles.
This blog looks at the Amity Online MBA course structure, advantages, and job prospects related to the specialisation in General Management.
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Course Structure and Curriculum
The Amity Online MBA in General Management is structured to provide a blend of academic learning, real-world case studies, and industry projects. Each semester focuses on different aspects of business management, ensuring a gradual and comprehensive learning process.
Semester-Wise Amity University Online MBA Curriculum
Semester 1:
- Accounting for Managers
- Managerial Economics
- Marketing Management
- Statistics for Management
- Professional Communication
Semester 2:
- Business Research Methods
- Financial Management
- Human Resource Management
- Legal Aspects of Business
- Conflict Resolution and Management
- Organisational Behaviour
Semester 3:
- Strategic Management
- Management of Financial Services
- Strategic Human Resource Management
- Product and Brand Management
- Operations Planning, Scheduling, and Control
- Professional Ethics
- Minor Project
Semester 4:
- Big Data Analytics
- Digital Commerce – Reinventing Business Models
- Digital Marketing
- Management in Action – Social, Economic, and Ethical Issues
- Major Project
Each subject equips students with practical knowledge and problem-solving skills, making them industry-ready upon graduation.
Also Read:- Why Online MBAs in General Management are More Relevant Than Ever
Key Benefits of the Amity Online MBA in General Management
Pursuing an MBA in General Management has numerous advantages that enhance academic learning and career growth. Here are some of the key Amity Online MBA program benefits that set it apart:
1. Globally Recognised Degree
Amity University Online is accredited by UGC (University Grants Commission) and AICTE (All India Council for Technical Education). It is also WES-accredited in Canada, making the MBA globally valid.
Additionally, Amity Online’s MBA is the only Indian online MBA ranked in the QS Global Top 50 and Asia Pacific Top 10, ensuring international recognition.
2. Flexibility and Convenience
One of the best benefits of studying online is the flexibility it offers. Amity Online allows students to learn at their own pace, making it good for working professionals and individuals with personal commitments.
Students can select from multiple learning formats, including e-books, audiobooks, video lectures, and printed books, ensuring a personalised learning experience.
3. Practical Learning and Real-World Application
The program is not limited to theory—it incorporates:
- Case studies and live projects, providing real-world exposure.
- Hands-on training with business tools like Excel and Power BI.
- Capstone projects, allow students to work on industry-relevant challenges.
This practical approach bridges the gap between academic learning and industry expectations, enhancing employability.
4. Industry-Experienced Faculty
Amity Online boasts a top-tier faculty comprising Indian and international experts with extensive academic and industry experience. Learning from seasoned professionals ensures students receive insights into global business trends and practical management strategies.
5. Career Services and Placement Assistance
Amity Online provides a comprehensive career support system, including:
- Dedicated career coaching, offering one-on-one guidance for career planning.
- Virtual job fairs, connecting students with 500+ hiring partners like Flipkart, Tech Mahindra, SBI, HDFC, and Zomato.
- Resume-building workshops and interview preparation sessions to help students stand out in the job market.
6. Affordable Fees with Zero-Cost EMI
The total fee for the MBA program is ₹1,99,000, with a per-semester fee of ₹49,750. Students can opt for an EMI plan starting at ₹8,292 per month, making it financially accessible. Scholarships are also available for eligible students.
7. Specialisation Option in Second Year
Students who wish to specialise in a specific field can do so in their second year. This feature allows customisation of the MBA experience based on individual career goals.
Who Can Apply: Eligibility Criteria
The Amity Online MBA in General Management is open to:
Indian students must have:
- A graduation degree in any course with a minimum of 40% marks in the most recent qualifying examination.
- Candidates with less than 40% marks must take a qualifying test. Admission is granted upon passing the test.
- Applicants must have enough knowledge of the English language.
Foreign students must have:
- A graduation degree from a recognised institute.
- Candidates must obtain a Certificate of Equivalence from the Association of Indian Universities (AIU) to be eligible for admission to Indian universities.
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Career Opportunities After Completing the MBA
Graduates of the Amity Online MBA in General Management can explore job opportunities across various sectors, including finance, marketing, operations, human resources, and project management.
Potential Job Roles
With strong career support services and an understanding of the Amity Online MBA course details, graduates can expect a smooth transition into managerial roles.
Conclusion
The Amity Online MBA in General Management offers a well-structured and industry-relevant curriculum to equip students with essential leadership and managerial skills. With a flexible learning format, expert faculty, and practical training, the program caters to both working professionals and entrepreneurs.
International recognition, career support, and financial assistance options, including EMIs and scholarships, make it an accessible and valuable investment for career growth.
