MBA case studies are regarded as inseparable parts of the curricula of business schools. These are accumulated real-life experiences developed into study methods for helping students understand actual business situations. When case studies are supplemented with class discussions it helps develop critical thinking faculties in students. These faculties will help them create better strategies and approach issues better.
In this article, we will talk about the top MBA (Master of Business Administration) case studies that all management students should know about.
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5 MBA Case Studies
Case 1: The remarkable turnaround of Marvel Entertainment
This is perhaps the top business management case study out there. Marvel Entertainment, a well-known entertainment company based in the USA (United States of America) was on the brink of complete collapse in the 1990s.
1. Strategic restructuring: Marvel implemented a detailed restructuring plan to address the dire situation. To begin with, it focused only on its core business of publishing comic books and divested its non-core assets.
2. Reigniting the Marvel brand: Marvel recognized that it needed to revitalize its brand by reconnecting with its target audience and so they started a strategy of creating compelling storylines.
3. Expansion into television and films: One of the most important factors that aided the turnaround of Marvel was its foray into the world of television and films.
Case 2: The successful transition of Tesla to sustainable business practices
The way Tesla transitioned successfully into sustainable business practices is one of the most prominent management case studies for sure.
1. Transitioning to electric vehicles: This particular transition began when Tesla launched Tesla Roadster, its inaugural electric vehicle in 2008.
2. Investing in research and development: Tesla also invested significantly in R&D (research and development) to further solidify its position as a leader in sustainable transportation.
3. Embracing vertical integration: The company established Gigafactories to produce electric drivetrains and batteries in-house as a way of embracing vertical integration.
4. Focusing on renewable energy products: Tesla expanded its focus to renewable energy solutions by understanding how interconnected energy systems were with transportation.
Case 3: The JIT (Just-in-Time) revolution of Toyota
When it comes to a remarkable MBA case study solution it does not get much better than this for sure because of the way it revolutionized the manufacturing industry.
1. Implementation: The JIT system of Toyota emphasized establishing a pull-based production system to reduce inventory levels.
2. Impact: After implementing the JIT system Toyota’s operations were revolutionized even as it brought down lead times, increased overall productivity, and improved quality control.
3. Lessons learned: The JIT revolution of Toyota teaches MBA students how important the principles of lean manufacturing, continued improvement, and effective supply chain management are in the business world.
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Case 4: Tata Nano – the way the people’s car was made?
If you are looking at an MBA case study with answers this is one that you must look at without fail.
1. Marketing plan: To promote Nano, Tata Motors adopted an innovative marketing strategy whereby it focused on generating awareness and creating interest in the product through different channels.
2. Setbacks and challenges: Tata Nano faced several critical issues which affected its manufacturing process, market penetration, and growth such as safety concerns, competition, and production issues.
3. Getting better of problems
Tata Group overcame these challenges using the following methods:
- cost-cutting measures
- efficient supply chain management
- strategic decisions on plant location
- marketing efforts to change their perception
- addressing safety issues
Case 5: The war of survival between Ola and Uber
This is one of the leading business case studies with solutions not only in India but around the world.
1. Strategies: Ola focused on creating strong networks of drivers by offering attractive benefits and incentives while Uber used its technological expertise and global presence to offer a seamless user experience.
2. Pricing models: In the beginning, Ola had a dynamic pricing model while Uber came up with upfront pricing.
3. Regulatory challenges: Both organizations also had to comply with the multiple regulations to operate in India including obtaining licenses.
4. Lessons: Both of them pushed each other to the limits which only benefited consumers in India.
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Conclusion
There are so many ways in which business case studies and solutions could benefit you as an MBA student. They can provide you with business leadership skills, provide you with a holistic view of how business is conducted by companies, especially ones at the top of the food chain, and they are a lot better than having to sit through lectures.
Like regular MBA degree programs, online MBA courses also lay importance on inclusion of case study for MBA students to learn how to tackle real-world business challenges effectively.