Loading...

Post Graduate Diploma in Marketing Management

A rigorous one-year (2 semesters) program offering comprehensive study of a wide range of theoretical concepts and functional areas in Marketing Management.

From management principles & practices, marketing management,organizational behavior, and advertising & sales promotion to behavioral science, sales & distribution management, and consumer behavior – the course covers important concepts,practices, and trends in the subject area.

The program provides training in key principles, policies, systems, frameworks, andapplications needed to develop skills, improve competency, andbuild expertise in the subject.

The program is geared to equip learners with flexible patterns of thinking and behavior to succeed as future workers in global multicultural working environments.

The program will benefit working professionals and those seeking entry-level employment or aspiring to be self-employed.

Given its scope, the program will be useful to anybody (with agraduation degree) keen to gain knowledge in the subject area.

Program Features:

·      Curriculum designed by industry professionals and subject experts and updated at regular intervals

·       Dynamic course material shared electronically with 24X7 online learning facility

·       Self-paced study with guidance from experienced faculty and guest teachers

·       Includes subject-based assignments and domain-related project dissertation as specialization

·        Learn using the online student website

Semester - 1
  • Principles & Practicies of Management
  • Marketing Management
  • Organizational Behavior
  • Advertising And Sales Promotion
  • Synopsis ( this is not a part of Assignment, separate link is shown for this under control panel)

Semester - 2
  • Sales & Distribution Management
  • Consumer Behaviors
  • Behavioural & Allied Sciences
  • Project Work


Fee Details For General Country -India
Particulars (Amount In INR)
Semester 1 34150.00
Semester 2 34050.00
Total 68200
One time Payment 64700.00


Examination fee of Rs. 100 / Subject is included in Semester Fee.


Fee Details For Defence Officers / J.C. Officer / Other Ranks
Officer JCO/Other Ranks
Particulars Amount In INR Amount In INR
Semester 1 29088.00 24025.00
Semester 2 28987.00 23925.00
Total 58075 47950
One time Payment 55100 45500

Add Ons Available
Add Ons Charges How Many Classes
Face to Face Classes (Personal Contact Program) INR 5000/ Semester 5 hours of sessions per subject
One on One Live Query Handling Sessions INR 2000 / Subject/ Session 45 minutes per subject
Reference Books at Actual Cost List available on request
Virtual Recorded sessions INR 3000/subject Highly Structured Virtual recorded classes

The program is geared to enable learners to:

·    Quickly develop skills, improve competency,and build expertise in the subject area

·    Acquire trainingin key principles,policies, systems, frameworks, and applications

·    Appraise and appreciate strategic implications of local and global changes /developments in trade, business, and the economy

·    Gain domain-specific knowledge and develop globally-relevant skills for academic and professional enhancement

·    Combine theoretical knowledge and practical expertise – qualities highly valued in contemporary global multicultural working environments

·    Stay one step ahead, as domain professionals / specialists are sought afterby organizations across industries

Explore career opportunities in private / public sector organizations and government departments across industries including financial services,insurance, infrastructure, banking, IT & ITES, consumer markets, education& training, healthcare, media & entertainment, manufacturing, andretail in a range of marketing roles

 

Applicant must possess sufficient knowledge and understanding of ENGLISH Language. Candidates whose first Language is not English must have completed at least three (3) years of Academic Qualifications under English Medium.

For Students with Indian Education

  • 10th Class completion Certificate (Completion 10 years of Formal Schooling)
  • 12th Class completion Certificate (Completion 12 years of Formal Schooling)
  • Graduation completing Degree (3 Years or 4 Years Degree Program. Diploma Will Not Be acceptable)

For Students with Foreign Education

  • O Level Certificate (completing 10 years of formal schooling. Diploma Will Not Be acceptable)
  • A Level Certificate (completing 12 years of formal schooling. Diploma Will Not Be acceptable)
  • Graduation Degree (3 years or 4 years degree program. Diploma Will Not Be acceptable)
  • Certificate of equivalence from association of Indian Universities required from students with foreign education to apply in any university in INDIA. (refer to http://www.aiuweb.org/)

 

About the course

  • Course ID :
    A19204
  • Course:
    Post Graduate Diploma in Marketing Management
  • Duration:
    2 Semesters